Road wins antibiotic resistance client
Healthcare comms specialist Road has been appointed by biopharmaceutical company Helperby Therapeutics, to provide support in communicating what it says is a "potentially breakthrough solution to the threat of microbial resistance to antibiotics", which combines new resistance breakers with existing antibiotics. Road will engage the medical and investment communities in conversation around antibiotic resistance. Road also won a brief last year with GAMA Healthcare, an NHS supplier working to combat superbugs.
Havas makes US purchase
Havas Group has acquired New York digital agency The 88. The firm has two offices in the US city, and was founded in 2010. Clients have includes Adidas, Bacardi and Bloomingdale's.
Aspectus cashes in on conference brief
Aspectus has been appointed by EuroFinance to run media relations for its International Treasury and Cash Management Conference for the second consecutive year. The event attracts nearly 2,000 deleates from more than 50 countries and takes place in Barcelona next month.
W (agency) checks out of W (hotel)
The agency WickerWood has been appointed by W Hotels Worldwide to provide PR for its W London property in Leicester Square, a brief previously held by W Communications.
Oppo scoops PR support
Healthy ice cream brand Oppo has appointed The Clerkenwell Brothers as its retained consumer PR agency.