Today is #National4pmFinishDay - who is letting staff escape early (and who isn't)?

Today is National 4pm Finish Day, according to a marketing campaign created by Red Bull that calls on workers to clock off early. The PR industry has used Twitter to show its support (or not) for the stunt.

The countdown is on for National 4pm Finish Day
The countdown is on for National 4pm Finish Day

The topic of flexible working usually sparks a good deal of debate among PR professionals, with agencies chiefs trying to balance meeting client demands with not burning their staff out. Earlier this week FleishmanHillard Fishburn became the latest agency to rejig its working culture, scrapping the nine-to-five working day in the process. 

Yet while the prospect of flexible working is nothing more than a distant dream for some, others are afforded this perk on a weekly basis. Assuming, that is, nothing crops up the requires immediate attention: 

For others the #4pmFinish could be a welcome one-off: 

Elsewhere people are mourning the end of British summertime:

Did someone say 'mass exodus'?: 

One day is not enough for some:

Ready10, meanwhile, reckons the whole thing is childish: 

...unlike agency MD Rhodri Harries, who suggest that #4pmFinish is associated with #hugyourbossday:

And finally, do spare a thought for the team at Walsall Clinical Commissioning Group who may not be so lucky today. Either that or they're just big fans of Forrest Gump memes (who isn't, tbf):

Do let us know on Twitter if you're getting involved...

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