Your call: Do social media crises even matter?

Will Pepsi's Kendall Jenner ad hurt its bottom line? Will people stop lacing up Adidas sneakers?

by PRWeek Staff 21 April 2017

Or are these "crises" just Facebook- and Twitter-driven flashes in the pan that will be forgotten in a week-if that? Vote below or tweet at @prweekus with your response.

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