Name:
Ashley Potter
Job:
Press & PR Executive, Warwick Business School
Starting salary/salary band for the job?
£30K
What qualifications do you need?
NCTJ journalism qualification is a good start.
What level of experience do you need?
A few years on a daily newspaper or media relations.
Is previous experience in a public sector comms role necessary/useful?
It would help, but a new perspective is always welcome.
What are the main day-to-day challenges?
Coping with the deluge of emails and ringing round journalists.
What is the best part of the job?
One-on-one lectures with some of the brightest minds in business, behavioural science, creativity, leadership and entrepreneurship in the world.
What is the most unusual fact you know as a result of this job?
Neuromarketing now has the ability to know what shoppers will choose before they know what they will choose.
If you get an interview, do say?
I love writing, being busy and finding out every aspect of how business works and [how it] influences society.
If you get an interview, don’t say?
I have had enough of experts.
If you’re good at this job you might also be well-suited to?
Plate-spinning and fishing.
So, you want my job? Press & PR executive at Warwick Business School
PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Ashley Potter's job as press & PR executive at Warwick Business School?

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