So, you want my job? Press & PR executive at Warwick Business School

PRWeek takes a sidelong look at recruitment in public sector comms. Do you fancy Ashley Potter's job as press & PR executive at Warwick Business School?

Tell the interviewer you love writing, advises Ashley Potter
Tell the interviewer you love writing, advises Ashley Potter

Ashley Potter

Press & PR Executive, Warwick Business School

Starting salary/salary band for the job?

What qualifications do you need?
NCTJ journalism qualification is a good start.

What level of experience do you need?
A few years on a daily newspaper or media relations.

Is previous experience in a public sector comms role necessary/useful?
It would help, but a new perspective is always welcome.

What are the main day-to-day challenges?
Coping with the deluge of emails and ringing round journalists.

What is the best part of the job?
One-on-one lectures with some of the brightest minds in business, behavioural science, creativity, leadership and entrepreneurship in the world.

What is the most unusual fact you know as a result of this job?
Neuromarketing now has the ability to know what shoppers will choose before they know what they will choose.

If you get an interview, do say?
I love writing, being busy and finding out every aspect of how business works and [how it] influences society.

If you get an interview, don’t say?
I have had enough of experts.

If you’re good at this job you might also be well-suited to?
Plate-spinning and fishing.

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