PRWeek has teamed up with Hispanicize to produce the first CMO Summit at the event that has come to be known as the SXSW of the Latinosphere. Steve Barrett talks to Manny Ruiz, CEO of Hispanicize Media Group, and Claudia González Romo, chair of the CMO Summit about the big themes in multicultural marketing.
PRWeek's editor-in-chief Steve Barrett met with Manny Ruiz, CEO of Hispanicize Media Group, and UNICEF's Claudia González Romo, chair of the CMO Summit to discuss marketing to the Hispanic population in the U.S. and trends in the Latino market.
