DIARY: Some PR/client tie-ups are worth their weight

News of the strictly monogamous relationship between brand PR shop CGI BrandSense and Reuters' annual report is enough to warm the heart.

The lovely couple have just celebrated their lace - 13th - anniversary, with Reuters renewing its vows by asking the agency to produce its annual review of its year's news output yet again.

Other long-term tie-ups include Hill & Knowlton/Kellogg's, which dates back to the dawn of time. Is their's a finer example of the sanctity of agency-client marriage?

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