DIARY: NLA rule causes Mayfield yet more frustration

Arch-critic of the Newspaper Licensing Agency, and part-time photocopier monitor at Midnight Communications, Antony Mayfield, writes with details of the latest heckle-raising communique from the copying chiefs.

Readers will recall that it was Mayfield's letter to PRWeek in November last year that was used as a reputation management case study in the NLA's search for a PR agency (PRWeek, 15 March).

Now Mayfield has been infuriated by an e-mail from cuttings agency BMC Clipserver informing him of the NLA's latest ruling on the dissemination of articles by e-mail - you can't.

Certain restricted titles - including PRWeek - can now only be sent as cuttings by fax until further notice.

'I can copy as many of these as I like and wallpaper my office with them if it takes my fancy and fax them on if I feel like it,' Mayfield seethes. 'But I can't send an e-mail with a piece of coverage scanned in.'

'The nightmare, it seems, not only continues but deepens,' he concludes.

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