In brief: Hotwire hires Craft; Page Center names three to board

News from Hotwire, the Arthur W. Page Center for Integrity in Public Communication, and Marino.

SAN FRANCISCO: Hotwire has hired Heather Craft as SVP of client services, reporting to EVP and head of North America client services Gwen Murphy. Craft is also a member of Hotwire’s North American client services leadership team. She most recently served as SVP at MSLGroup, based in San Francisco.

UNIVERSITY PARK, PA: The Arthur W. Page Center for Integrity in Public Communication has named three executives to its advisory board: Ad Council SVP Ellyn Fisher, College of Charleston executive-in-residence Tom Martin, and former GE VP of communications Gary Sheffer.

NEW ROCHELLE, NY: The city of New Rochelle, New York, has brought on Marino to work on its business expansion and economic development programs. It chose the firm after a competitive RFP that began in June, the firm said in a statement. Marino is working on the city’s downtown redevelopment plan, among other initiatives.


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