MWWPR chief client officer Bret Werner sits down with PRWeek's editors to talk about his "third chapter" in the industry.
Also: Post-election soul-searching, the effects of fake news, and whether the NFL's brand cachet isn't what it used to be.
The PR Week 11.18.2016: MWWPR's Bret Werner, fake election news, NFL ratings dip
PRWeek's editorial team discusses the headlines of the week with the MWWPR chief client officer.
