Flop of the Month: Sports Direct boss Mike Ashley (he was basically asking for it)

Sometimes, PRWeek's UK team has a tough time selecting its Flop of the Month.

by Sam Burne James
Mike Ashley (right) appears before the Select Committee with his PR adviser (pic credit: PA/PA Wire/Press Association Images)
Mike Ashley (right) appears before the Select Committee with his PR adviser (pic credit: PA/PA Wire/Press Association Images)

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