Brexit headlines dominated by analysis of comms strategies, claims study

A new report has found that a large number of headlines leading up to the EU referendum focused on the 'remain' and 'leave' campaigns' strategy and comms, rather than the vote itself.

by Rebecca Smith
The Leave camp, including Nigel Farage, used more varied and emotive messaging to gain media traction and resonate with different audiences
The Leave camp, including Nigel Farage, used more varied and emotive messaging to gain media traction and resonate with different audiences

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