Breakfast Briefing: The 8 stories PR pros need to know on Thursday morning, 9.8.2016

Neither Donald Trump nor Hillary Clinton had a good night at NBC News' Commander-in-Chief Forum, but the real loser was moderator Matt Lauer.

Hillary Clinton at Wednesday night's Commander-in-Chief Forum. (Image via NBC News' Twitter account).
Hillary Clinton at Wednesday night's Commander-in-Chief Forum. (Image via NBC News' Twitter account).

Commander-in-Chief Forum. Neither Hillary Clinton nor Donald Trump had a particularly good night at NBC News’ Commander-in-Chief forum. The event was supposed to focus on military and veterans’ issues but veered into Clinton explaining her personal email use and Trump citing Vladimir Putin’s approval ratings. House Democrats released a correspondence between Clinton and a predecessor as secretary of state, Colin Powell, which appeared to show the former general giving her pointers on personal email use.

How it’s playing in the media: Lauer not up for the job. HuffPo: Lauer failed the moderator test. The Hill: Dems paint Trump as Russia’s pawn. NYT: Lauer fields storm of criticism over Clinton-Trump forum. Time: Clinton and Trump’s unsatisfying clash. Daily Beast: Clinton and Trump self-destruct at Commander-in-Chief Forum. Vox: 15 tweets that show Lauer’s rough night. The Atlantic: Hillary fails to offer a foreign policy vision. NYMag’s Jonathan Chait: Lauer’s pathetic interview of Clinton and Trump is the scariest thing I’ve seen in this campaign.

Twitter has a new head of comms. Kristin Binns has joined the platform after six years running the communications team at health insurer Anthem and previous stints at GE and NBC, according to Recode. Former Twitter comms head Natalie Kerris left the company this summer after only six months. Binns is reporting to CMO Leslie Berland.

How Apple’s big event is playing in the media. NYT: What’s really missing from the iPhone 7: dazzle. The Verge: Apple’s luxury watch dream is over. USA Today: How Nintendo stole the show from Apple. Fortune: Why Apple axing the headphone jack is a good thing. WSJ: iPhone first look: Practical but not jaw-dropping.

Ex-Baylor football coach apologizes. Ousted Baylor University football coach Art Briles apologized for his handling of sexual-assault complaints against players in an interview set to air  Saturday morning. Briles, who previously maintained he did nothing wrong, was fired in May. A report by an investigating Philadelphia law firm said the football program did not "identify and respond to a pattern of sexual violence."

NFL season begins tonight. The defending champion Denver Broncos will take on the Carolina Panthers in a rematch of last season’s Super Bowl on NBC. In football sponsorship news, Ford Motor said Wednesday that its F-Series is now the "official truck" of the NFL. Commissioner Roger Goodell tried to make both sides happy in his first official comments on Colin Kaepernick’s national anthem protests on Wednesday.

New York Fashion Week begins. With a heat wave in town, New York Fashion Week is underway. In typically flamboyant fashion, Kanye West debuted Yeezy Season 4 on Wednesday on Roosevelt Island.

Calvin Harris apologizes. The star DJ said his post-breakup tweets about singer Taylor Swift were a step too far, explaining that he "snapped’ after information about the split became public. Moving on, Swift more recently broke up with rebound romance Tom Hiddleston. 

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