Welham, who is also chairman of the IPR's local government group, is set to take up the
role in early July, after serving a three-month notice period in Reading.
The role has been vacant since January, when Rachel Rees left Sheffield to return to the charities sector as fundraising and communications director for the Methodist Housing Association Care Group.
Welham will take control of 76 staff, covering corporate media relations, internal comms, design and marketing. He will report to council CEO Bob Kerslake.
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