In brief: CIPR to move, AA picks Prova, Ready10 to launch Ubeeqo, Teneo buys PSG

Teneo acquires PSG, CIPR to leave Russell Square, AA picks Prova and more from PRWeek UK.

Teneo acquires PSG

Teneo, the US group that acquired UK agencies Blue Rubicon, Pendomer and StockWell last year, has acquired Irish agency PSG Communications. The Dublin firm has 55 staff and was created in the 2014 merger of Pembroke Communications and Slattery Communications. It provides corporate comms and reputation management, brand strategy and marketing comms, sports and entertainment sponsorship, and digital. PSG's management team will remain in place and report to Teneo International chair Charles Watson.

CIPR to leave Russell Square

The CIPR is to move from its offices in Russell Square to another building due to increasing rent costs, it emerged at last night's AGM. PRWeek understands that the CIPR, which last month posted disappointing financial results including a £160,000 loss for 2015, had been trying to secure a release from a long-term rental contract at its current offices since 2010 and was recently granted permission to leave by its landlord. The trade body hopes to take on a new building nearby by the end of year.

AA picks Prova

The AA has appointed Prova PR, a specialist automotive agency, to drive a b2b thought leadership campaign for the breakdown cover provider. Prova will provide strategy, insight, media relations and content creation to promote the expertise of The AA across the fleet and SME sectors. Prova will also work alongside The AA’s call centre to enhance the connection between PR and SME sales. The agency also recently won new work with Honda.

Ready10 to launch Ubeeqo

The agency Ready10, launched last month by Frank PR veteran David Fraser, has been appointed to help launch the app Ubeeqo. Part-owned by car hire giant Europcar, the app "aims to reinvent city travel by offering multiple solutions via its one-stop app". It also operates in Europe, but Ready10 is handling the UK.

Finn wins Grant Thornton

Grant Thornton has appointed the agency Finn as the retained PR partner for the professional services firm's Leeds, Newcastle and Sheffield officers. The agency will help drive awareness of the business through media and stakeholder relations. Grant Thornton is the UK's fifth biggest accountancy firm, according to Accountancy Age. Finn opened a London office last month.

Kidscan retains Rumpus

Manchester-based agency Rumpus PR has been reappointed by children’s cancer research charity Kidscan following a competitive six-way pitch. Kidscan has worked with Rumpus since 2013.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in