Podcast: What are the latest reputation trends and challenges to management?

PRWeek's editor-in-chief, Danny Rogers, participated in a Lansons podcast to discuss the findings from the 2016 UK RepTrak rankings and the impact of Brexit.

The panellists included Rogers, Tony Langham, CEO of Lansons, Kasper Ulf Nielsen, executive partner at Reputation Institute and Nick Adams, vice-president of corporate branding at Novo Nordisk.

How can your clients increase their reputation and overcome negative perceptions? The panel emphasises that it is important to understand who your stakeholders are and how to convey messages authentically.

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