Watch: John Cena body slams prejudice in latest Love Has No Labels PSA

The wrestling superstar is appearing in the latest spot in the Ad Council's Love Has No Labels campaign and taking the fight to prejudicial attitudes.

WWE superstar John Cena is giving a whole new kind of attitude adjustment in the latest PSA in the Ad Council’s Love Has No Labels campaign.

The wrestling superstar walks through a neighborhood in the We Are America spot, emphasizing to viewers that patriotism is more than pride in country, it’s acceptance of all kinds of people.

The ad, part of the Love Has No Labels campaign that challenges viewers to rethink their own biases, also encourages them to upload their own GIFable photos at  R/GA is the creative agency behind the ad.

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