In brief: Influence briefed by Jaguar, Cartwright hired by recruiter, Branding Business launches

Influence briefed by Jaguar, Cartwright recruited by recruiter, Gravity Global launches Branding Business and more from PRWeek UK.

Influence briefed by Jaguar

Influencer Associates has been appointed as the global PR and comms agency and partner for the Jaguar Formula E Programme. The car maker returns to the electric racing discipline in the autumn of 2016, entering the third Formula E Championship. Influence will work with racing, technology, corporate and lifestyle media sectors. Freuds is handling the championship itself, with the second season ending with a race in London next month.

Cartwright recruited by recruiter

Midlands PR agency Cartwright Communications been appointed by blue collar and technical recruiter Encore Personnel. The staffing firm places more than 3,500 temps and permanent staff across the UK weekly, and has nine offices across the country.

Gravity Global launches Branding Business EMEA

The b2b brand strategy consultancy Branding Business, originally founded in the US, has opened in London, with the new office serving as EMEA headquarters. The new opening was facilitated by London-headquartered b2b marketing comms agency Gravity Global, a sister firm within the US group Magnet Global. Branding Business clients include GE, Huawei and Merrill Lynch. It now has 12 offices globally.

MediaCityUK comms manager moves on

Following eight years as comms manager at Manchester's MediaCityUK, the development area whose most prominent resident is the BBC, Lisa Woods joins Toast PR as an associate director, with a focus on media, property and business clients.

Brindle wins Gastro Alfresco

Get Brindled, the North East agency run by Antonia Brindle, has been awarded a PR brief by the campaign Gastro Alfresco. Organised by experiential agency Brand Belief and sponsored by brands including Blossom Hill, Davidstow and Sacla, the two-month celebration aims to get Britons enjoying the summer. Brindle and Brand Belief also worked on National BBQ Week.

Bibetta brings in PR

Baby accessories maker Bibetta has appointed Inspire Me Media to lead its marketing and PR activity, with a focus on marketing partnerships, blogger relations and media opportunities. Bibetta's best known product is neoprene bib UltraBib.

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