SACRAMENTO, CA: The California Department of Public Health is planning to kick off an RFP process next week for a public outreach contract with the California Tobacco Control Program.
The contract is for a four-year, statewide PR campaign "to raise awareness among California’s diverse populations about the dangers of tobacco use and secondhand smoke," according to the RFP document.
Work on the contract, worth $2.6 million over four years, is tentatively scheduled to begin in November.
Allison+Partners currently works with the California Tobacco Control Program. The agency won a competitive bid for the contract in 2009 and has worked on the account since then.
The deadline for initial proposals is July 13.