The mockumentary sees Dance provide a tour of the 'home of cricket' and its time-honoured traditions while being interrupted by a series of disturbances associated with the shortest form of the game.
Dance, who played Lord Tywin Lannister in the TV series, plays host at the iconic cricket ground in a film produced for PR and SEO agency Threepipe by production company Soul Club Media, while the agency carried out media sell-in and seeding for the campaign.
By making light of the customs and traditions associated with Lord’s, the video is designed to promote a different match-day experience as Lord’s plays host to the T20 Blast matches on Thursday nights during June and July.