Watch: GoT's Charles Dance provides tour of Lord's to promote T20

Threepipe has created a campaign featuring Game of Thrones star Charles Dance to promote the NatWest T20 Blast cricket tournament matches at Lord's cricket ground.

The mockumentary sees Dance provide a tour of the 'home of cricket' and its time-honoured traditions while being interrupted by a series of disturbances associated with the shortest form of the game.

Dance, who played Lord Tywin Lannister in the TV series, plays host at the iconic cricket ground in a film produced for PR and SEO agency Threepipe by production company Soul Club Media, while the agency carried out media sell-in and seeding for the campaign.

By making light of the customs and traditions associated with Lord’s, the video is designed to promote a different match-day experience as Lord’s plays host to the T20 Blast matches on Thursday nights during June and July.

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