Edelman boosts Hong Kong leadership

Adrian Warr named managing director and Carolyn Hammond joins the agency.

Adrian Warr

Edelman today announced that Adrian Warr has been named managing director of its Hong Kong office, and that Carolyn Hammond has joined the agency as head of consumer marketing.

Warr was named acting managing director in November last year following the departure of Andrew Kirk. He has been senior director of Edelman Hong Kong’s corporate practice since 2013.

"I have no doubt that by challenging the normal siloes between communications and marketing we will re-shape client expectations in this market, and at times push them beyond their comfort zones. I relish that opportunity," he said.

Warr joined from Portland Communications in London, and previously worked at Freud Communications and Hill + Knowlton Strategies.

Hammond (pictured) joins Edelman from FTI Consulting. She will lead the consumer marketing team, broadening Edelman Hong Kong’s integrated marketing capabilities. 

Hammond has experience leading integrated campaigns for the likes of McDonald’s, Unilever, Aviva and GSK. Before FTI, she worked at Bell Pottinger and Blue Rubicon in London.

"I love working with big brands, great people and complex challenges, so joining the talented Edelman team at a time when they are investing in an array of new expertise is an irresistible and exciting opportunity," said Hammond. "I can’t wait to get stuck in."

Bob Grove, CEO of Edelman North Asia, said: "Adrian and Carolyn are both deep consultants and natural leaders of people who will help us to continue our strong growth, while drawing on our heavyweight and specialist creative, digital and research capabilities."

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