For just today, wearing a red clown nose is on-trend during the second Red Nose Day in the U.S.
A number of brands have supported the initiative for the past nine weeks, with the goal of raising awareness and money to lift children out of poverty. Walgreens, the exclusive retail partner for Red Nose Day, kicked off a charitable campaign in March, inviting Americans to "get seriously silly" on social media with weekly #RedNose challenges.
In the lead up to Red Nose Day, brands including Coca-Cola, Krave Jerky, Kellogg, Hallmark, Nestle, Duracell, Mars Petcare, and Kraft Heinz have been directly challenging each other to get involved.
Kraft Heinz
Coca-Cola
Krave Jerky
Kellogg
.@Walgreens & @KraveJerky...We accept your challenge & we challenge @Hallmark to get silly and support #RedNoseDay!https://t.co/Q2YTx8ED18
— Pringles (@Pringles) April 20, 2016
Hallmark
Nestle
.@MarsGlobal we accept your #RedNose #SeriouslySillyChallenge - now let's see what @KraftHeinzCo can do! @Walgreenshttps://t.co/ZRvFh6RYUJ
— Nestlé US (@NestleUSA) April 13, 2016
Duracell
Mars Petcare
A number of other brands also decided to get in on the seriously silly fun…
Wrigley
M&M’s
#MakeMLaugh Challenge 29: Show us your best photobomb! pic.twitter.com/a5tfErNegv
— M&M'S® Brand (@mmschocolate) May 25, 2016
Keebler
Have an Uncommonly Good #RedNoseDay, @Walgreens! pic.twitter.com/mLLt9QEaDX
— Ernie Keebler (@KeeblerElves) May 25, 2016
Angry Birds
Red's getting in the spirit for #RedNoseDay! pic.twitter.com/Jna8OeH9KO
— Angry Birds (@AngryBirds) May 26, 2016
New York Yankees
We're supporting our friends @CovenantHouse for #RedNoseDay! Help kids who need us most: https://t.co/23vyAhtDJs pic.twitter.com/yyOK8hHnIJ
— New York Yankees (@Yankees) May 24, 2016
PayPal
We’re proud to support #RedNoseDay! We’ll add an extra 1% to your gift when you donate with PayPal: https://t.co/H0kBWGxNHi.
— PayPal (@PayPal) May 19, 2016
Gates Foundation
Don't have a red nose? That's ok! For every RT we'll donate $10 toward ending child poverty. #RedNose4Kids pic.twitter.com/pFgi2CrSOx
— Gates Foundation (@gatesfoundation) May 19, 2016
Colonial Williamsburg
Happy #RedNoseDay! For every RT @gatesfoundation will donate $10 to kids who need it most. CW lovers, let's do this! pic.twitter.com/625TBBJHCL
— ColonialWilliamsburg (@colonialwmsburg) May 26, 2016
