Need to know: the 7 top stories for Asia comms, media and marketing pros on Monday, 23/5/16

Ogilvy/Prain partnership: Burson on call for Russia Olympic crisis; new Havas APAC HR chief; Taiwan-China tussles; difficult times for retail; HK business stalwarts and their corporate experiment; Microsoft's super mirror.

Russia has hired Burson-Marsteller to help with its Rio Olympics crisis. (DCMS/Flickr)
Russia has hired Burson-Marsteller to help with its Rio Olympics crisis. (DCMS/Flickr)

Ogilvy PR signs MoU with Prain Global

PR agencies announce strategic partnership allowing cooperation on new and existing clients.

Russia turns to Burson-Marsteller amid doping scandal

The WPP firm's European arm is providing comms support to the country on issues related to its participation in the Summer Olympic Games in Rio de Janeiro.

Havas appoints APAC talent chief for all agency brands

Havas Asia Pacific has appointed Kevin Zhang as director of human resources for the region.

Beijing ramps up pressure on Taiwan over 'One China'

China has threatened to cut off regular communication with Taiwan unless the country's new president acknowledges the so-called One China principle.

Retail faces ‘double-edged sword’ in internet age: JPMorgan Analyst

Retailers are struggling to strike the right balance between brick-and-mortar stores and online operations, Matt Boss says.

Top HK business duo reveal their best 'experiment'

For Marjorie Yang, Dee Poon is a daughter, a co-worker - and one very successful corporate experiment.

Microsoft has developed a mirror that can read your emotions

You CAN be smart and good-looking. That's the message from Microsoft's Magic Mirror - a so-called smart mirror that can recognise and greet users, read their emotions and display the weather, time and other information. All the while looking just like a regular mirror.

Brought to you by PRWeek Asia with additional editorial support from CNBC

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