Need to know: the 7 top stories for Asia comms, media and marketing pros on Thursday, 21/4/16

Malaysia Airlines CEO steps down; Snapchat in racism row; TBWA wins SmarTone; more funding for Aibaba payment arm; Samsung Pay in SEA; Yum earnings up; Google issues in Europe.

KFC, one of Yum's leading brands. The holding company posted a 5% profit hike (Steve Baker/Flickr)
KFC, one of Yum's leading brands. The holding company posted a 5% profit hike (Steve Baker/Flickr)

Malaysia Airlines CEO resigns

Christoph Mueller will step away in September, citing "personal circumstances".

Snapchat defends Bob Marley 4/20 filter from blackface accusations

Some social media users accused Snapchat of racism, others complained about the late reggae superstar's association with the marijuana holiday.

Ogilvy loses SmarTone to TBWA Hong Kong

SmarTone has assigned TBWA Hong Kong to manage its through-the-line communications after a three-way pitch against incumbent Ogilvy and contender DDB.

Alibaba payment arm raises US$4b

Ant Financial, the affiliate of Chinese e-commerce giant Alibaba that runs Alipay, has closed a funding round of over US$4 billion valuing the company at close to $60 billion dollars, a source close to the deal told CNBC.

This Asian country's about to get Samsung Pay

Singapore will be the first country in Southeast Asia to receive Samsung's mobile payment system, Samsung Pay, the smartphone maker said.

Yum up 5% following earnings beat

Yum Brands shares went higher on Wednesday after the company announced better than expected earnings.

Google skeptic says key issue is being ignored

Alphabet shares have been rallying steadily for five years, an upward march that may face little resistance in the US. But Europe is another story.

Brought to you by PRWeek Asia with additional editorial support from CNBC

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