Snapchat defends Bob Marley 4/20 filter from blackface accusations

Some social media users accused Snapchat of racism, others complained about the late reggae superstar's association with the marijuana holiday.

Snapchat users are accusing the app of racism after it rolled out a Bob Marley-themed filter for 4/20, also known as "Weed Day."

Some social media users are accusing the filter of supporting modern-day "blackface," while others are angry the late reggae icon is being portrayed as a marijuana symbol.

Yet Snapchat is standing firm on its decision to make the filter available.

"The lens we launched today was created in partnership with the Bob Marley Estate and gives people a new way to share their appreciation for Bob Marley and his music," a Snapchat spokesperson said in an emailed statement. "Millions of Snapchatters have enjoyed Bob Marley's music, and we respect his life and achievements."

Snapchat had not directly responded to the backlash on social media as of 11 a.m. EST, but it did retweet one fan of the Marley filter on Wednesday morning.

The filter was available for Snapchat users as of late Wednesday morning. Here’s a sample of what the Twitterverse was saying about it.

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