The 5 stories PR pros need to know on Friday morning, 4.8.2016

NYT profiles the 'coolest' influencer on the Internet; Uber settles California lawsuit for $10 million; Businesses sweating it out over new White House regulations; Theranos assembles medical advisory board; Dozens of editorial layoffs at Mashable.

‘The coolest teenager on the Internet’
Model, occasional stylist, and trendsetter Luka Sabbat is the subject of a New York Times profile. The 18-year-old New York resident has 184,000 Instagram and 64,000 Twitter followers and fashion companies and designers following his every move.

Uber agrees to pricey settlement
The ride-hailing company agreed to a $10 million settlement in a California case over how well it vets its drivers. Uber said two years ago that it checks the backgrounds of its employees better than taxi rivals, but Los Angeles and San Francisco sued, saying it exaggerated those claims and that it does not even take drivers’ fingerprints.

Obama administration prepares business rules
Days after the Treasury Department instituted rules that scuttled the Allergen-Pfizer merger, the Obama administration is said to be preparing a wide range of regulations affecting private business. The agency world has a close eye on overtime rules that could drive up staff expenses.

Theranos assembles medical board
Embattled by accusations that its blood-test technologies just don’t work, Theranos has put together a medical advisory board. Five of its six new members are past presidents or board members of the American Association for Clinical Chemistry, according to Fortune.

Harsh editorial layoffs at Mashable
Mashable said Thursday that it is replacing its chief content officer Jim Roberts and revenue chief Seth Rogin and laying off dozens of editorial staffers. Founder and CEO Pete Cashmore also posted the memo he sent to employees about the job cuts and the company’s decision to refocus on video content on LinkedIn.

What to know on Friday
Pope Francis wants Catholics to be less judgmental towards the divorced. AP/GfK poll: Seven out of 10 voters dislike Donald Trump. J.C. Penney defends so-called "period skirt." Bill Clinton in prolonged exchange with Black Lives Matter protester. Former Mexican president goes on tweet-storm about Trump. 

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