In brief: Harley-Davidson hires PR, ATOL calls in Eulogy, Octopus and Wild Card wins

Harley-Davidson brings in support for MENA, Octopus wins Nuix, ATOL appoints Eulogy and more from PRWeek UK.

Harley-Davidson brings in MENA support

Performance Communications has been appointed as the retained Middle East and North African PR agency for Harley-Davidson motorcycles. Performance has offices in Dubai and London and will be responsible for promoting the all-American brand's reputation and providing strategic input and guidance to the regional headquarters, including the development of creative ideas.

Octopus wins Nuix

Octopus Group has been appointed by Nuix, a cybersecurity and tech risk management provider that works with private and public sector clients. Octopus has been charged with developing content-led thought leadership campaigns to elevate the Nuix brand from its roots in compliance, legal technology and security, to mainstream awareness among key UK IT decision makers.

ATOL appoints Eulogy

ATOL, the holiday protection scheme run by the Civil Aviation Authority, has appointed Eulogy to deliver a PR, social and content programme to support its Pack Peace of Mind campaign. The campaign aims to increase holidaymakers’ understanding of ATOL. PR and social media activity will run alongside existing advertising, with the campaign running for the first six months of 2016.

Wild Card appointed by Everest

Wild Card has been appointed to handle integrated consumer PR for UK home improvement company Everest, following a competitive pitch process. Activity will focus on building brand awareness of Everest with target audiences in consumer, trade and social media.

Two new clients for Intelligent

Manchester's Intelligent Conversation has been appointed by two new clients. It has been handed a contract to provide media relations, content marketing and social media support to raise the profile of 13-site sports and leisure social enterprise Life Leisure, and by NHS Stockport Clinical Commissioning Group to deliver a more user-friendly website.

Cicero Group joins OUTstanding

Cicero Group says it has become the first corporate comms agency to join OUTstanding, the professional network for LGBT+ executives. Iain Anderson, executive chairman of Cicero, said: "The communications sector benefits hugely from its diversity, and I am certain that OUTstanding will help us to better understand and overcome the barriers that hold back LGBT+ workers."

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