In brief: Scottish agency merger, Four hires, UK Coffee Week, ATP takes on PR

Scottish PR agencies merge, UK Coffee Week appoints Diffusion, Beattie creates new jobs, DagangHalal brings in FTI Consulting, vodka brand hires Lucre and more from PRWeek UK.

UK Coffee Week: Diffusion will run PR for 2016 festival
UK Coffee Week: Diffusion will run PR for 2016 festival

Liddell Thomson and Spreng & Co merge

Scottish PR agencies Liddell Thomson and Spreng & Co have merged to create Spreng Thomson. The new entity, which employs 12 people, will have specialisms in corporate comms, crisis comms, stakeholder engagement, media relations, social media and online comms. Ownership of the agency is split equally between Callum Spreng and Lesley Thomson of Spreng & Co and Liddell Thomson respectively.

Tim Reid joins Four as client lead

Tim Reid has joined integrated agency Four Communications as group client services director. Reid was previously managing partner at Good Relations Property, where he had worked for the past five years.

ATP Media appoints Threepipe

Threepipe has been appointed as the PR agency of ATP Media, the broadcast arm of the men's professional tennis tour, the ATP World Tour. Threepipe, which won the account in a competitive pitch, will raise awareness of the client's services and its extensive archive in the year-long contract.

UK Coffee Week brings in Diffusion

Diffusion has been appointed to promote UK Coffee Week and The London Coffee Festival, both of which take place in April. Diffusion has been brought in to drive greater awareness and education across a variety of food, beverage, lifestyle and trade media around The London Coffee Festival as well as highlighting the festival’s positioning as a key event in the foodie calendar.

DagangHalal appoints FTI ahead of flotation

DagangHalal, the provider of an online service for checking whether products and services are suitable for Muslim consumers, has hired FTI Consulting ahead of a planned flotation on the AIM stock market in March. The Malaysian company saw turnover grow 187 per cent to 3.4m Malaysian Ringgit (£570,000) between 2012 and 2014.

Beluga Vodka calls in Lucre

Russian vodka brand Beluga has appointed consumer agency Lucre to handle its PR and comms, following a five-way pitch. The agency has been briefed to increase brand awareness and engagement among affluent men and women through a consumer, trade and influencer programme. 

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