In brief: Bowel Cancer UK hires, Tangerine and apple tree win, ReputationInc, Rio

Bowel Cancer UK takes on PR chief, Tangerine gets set with Spartan, ReputationInc launches in Norway, Citigate takes Darby-Walker and more from PRWeek UK.

In brief: Bowel Cancer UK hires, Tangerine and apple tree win, ReputationInc, Rio

Bowel Cancer UK takes on PR chief

Gus Baldwin (pictured) will join the research charity Bowel Cancer UK on Monday (29 February) as director of external affairs. He has spent the past nine months as managing director, public affairs and engagement, at another charity, Leonard Cheshire Disability. He has also worked for Mencap, Macmillan Cancer Support and in two consultancies.

Tangerine gets set with Spartan

Following a two-way pitch, Tangerine has been appointed to manage the UK press office for the Reebok Spartan Race, a series of six obstacle races across the UK. The brief includes media relations, partnership activation, event media management and celebrity engagement.

ReputationInc launches in Norway

Reputation management consultancy ReputationInc has opened an office in Oslo, Norway. The firm has a London HQ and also opened in New York earlier this month.

Citigate takes on Maria Darby-Walker

Citigate Dewe Rogerson has appointed Maria Darby-Walker as senior director in its financial division. She arrived in the role on Monday having spent the past decade working as a freelance consultant, including as an acting in-house director for organisations including the Financial Conduct Authority. She started her PR career with a decade at Lansons in 1989.

BQ picks apple tree for launch

BQ, a Spain-headquartered smartphone and hardware maker, has appointed apple tree communications as its retained UK agency as it prepares to launch in the country. The agency, which has two offices in Spain, had been handling Spanish comms for BQ since early 2015.

Sherlock partners for Rio

Anglo-Brazilian agency Sherlock Communications has partnered with London sports marketing agency RedTorch to deliver local and global comms for RedTorch clients ahead of the 2016 Olympic Games in Rio.

Rich Leigh wins Elysian Estates

Consumer agency Rich Leigh & Company, which was founded last year, has won its first retained hospitality client, the luxury accommodation website Elysian Estates.

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