A source told PRWeek that 18 redundancies are set to be made in Grayling's consumer/brand practice. The source said the only consumer staff not under consultancy for redundancy are those who work on accounts globally.
Grayling did not confirm the numbers affected or other details of the redundancy consultation.
Richard Jukes, chairman of UK & Ireland, Grayling, told PRWeek: "With the ongoing drive to transform Grayling and with new leadership in place we are embarking on a period of consolidation and restructuring of the business in the UK. Regrettably this may lead to us removing some positions in the business."
Last year Huntsworth, which owns Grayling, saw pre-tax profits fall by around 20 per cent, driven by operating margins almost halving at Grayling. In the first half of 2015, like-for-like revenue across Huntsworth fell 0.7 per cent, with a decline of 8.8 per cent at Grayling.
Earlier this year, Huntsworth said it had closed five Grayling offices globally as part of a wide-ranging restructure under new CEO Paul Taaffe.
Following the departure of Grayling UK CEO Alison Clarke in the summer, Sarah Scholefield was promoted to managing director for the UK; Sam Williams to chief operating officer, and Jukes to chairman of UK & Ireland.