Coming of Age: Japan's PR Evolution

November 12, 2015 by PRWeek staff

PRWeek and Nissan convened a panel of communications experts in Yokohama, Japan to assess an increasingly bullish Japanese PR market that reflects growing confidence in the country at home and abroad.

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Download an ebook from the roundtable containing key insights, a Japan vox pop, video interview with Nissan’s global head of marketing and brand strategy Roel de Vries (below), useful infographics, a focus on innovative messaging app Line, and 13 top takeaways from the discussion.

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