Twitter’s favorite button is no more. The microblogging platform replaced it on Tuesday with a heart-shaped icon and traded "favorites" for "likes" in an effort to make the service more user-friendly.
You can say a lot with a heart. Introducing a new way to show how you feel on Twitter: https://t.co/WKBEmORXNW pic.twitter.com/G4ZGe0rDTP
— Twitter (@twitter) November 3, 2015
The company said in a blog post that it is trying to eliminate confusion.
"You might like a lot of things, but not everything can be your favorite," it said. "The heart, in contrast, is a universal symbol that resonates across languages, cultures, and time zones. The heart is more expressive, enabling you to convey a range of emotions and easily connect with people. And in our tests, we found that people loved it."
Ok then. Many users didn’t agree, with some taking to Twitter – naturally – to express their displeasure.
FAVORITES > LIKES. LIKE IF YOU AGREE.
— NoahJ456 (@NoahJ456) November 3, 2015
What do you think? Is the move a stroke of genius or a waste of time? Take our poll below or tweet at @prweekus with your answer.