The agency has worked with the price comparison site on a number of projects, and between Friday and Monday took to the streets of London with 300 space hoppers.
Eddie Hammerman, managing director at The 10 Group, said the brief from Confused.com was to "brighten up people's day now that the clocks have gone back", and to do something that matched with the firm's adverts featuring 1981 The Sugarhill Gang song Jump On It.
He said: "My team loves to work on projects that feature real people and it was very exciting and rewarding to get so many adults and children involved in the campaign around iconic London locations, which as you can imagine was a very demanding task."
The final scenes in the video – a mass bounce in Potters Field Park by London's Tower Bridge – were filmed on Monday morning, and the video was then edited and sent to Confused.com which posted it a little before 4pm on its Facebook page. "It was an unforgettable Monday morning and PR campaign to say the least," Hammerman said.
How to brighten up people's days... With space hoppers! #JumpOnIt
Posted by Confused.com on Monday, 26 October 2015
Previously, the agency had created a video for Visa thanking workers who clocked in on Christmas Day, and also sent Confused.com mascot Brian the Robot into space earlier this year.
