My 'dislike' of Facebook's new button

As a social media professional, I spend a worrying proportion of my working life consuming images of fluffy kittens and online articles demanding I 'click here' to reveal the biggest scandal to hit the world ever, writes Caolan Mahon of Shine Communications.

by Caolan Mahon

Will a ‘dislike’ really feel like a sympathetic arm around a shoulder, asks Caolan Mahon?

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