What started out as a passion project for Emily Schildt and Naz Riahi quickly became a huge success. Bitten, a creative marketing firm and conversation platform for innovation in food she set up with Naz Riahi, held its inaugural annual conference earlier this year, and drew 26 thought leaders, sold out to 285 attendees, and garnered more than 50 million media impressions. That’s because of the innovative TED Talks-style model dreamed up by Schildt and Riahi. Schildt is passionately drawn to entrepreneurs and disruptors, which stems in part from her experience working at Chobani, the fast-rising Greek yogurt brand. As director of digital engagement, Schildt created and led the social media team, which acted as an internal agency, strategizing, developing, and executing all digital content and direct consumer communication. She has since worked closely with entrepreneurs, such as the executives of startup Postable and fashion designer Diane von Furstenberg, to build and elevate their brands in and outside the food industry.