Curson will be based in CNC’s London office. He has worked in comms for 17 years, most recently as managing partner in Instinctif’s corporate affairs team, and before that as group MD at H+K in the UK, with responsibility for its financial and professional services team.
CNC said Curson will work with the existing team to further strengthen and grow its financial and corporate comms offering.
MSLGroup announced plans to merge its Capital MSL and Communications Networking Consulting companies at the end of 2014, creating a new entity called CNC. The agency said Curson is the most senior hire it has made in London since the merger.
Richard Campbell, joint managing partner of the London office of CNC, said: "We have known of Ben and his excellent reputation in the market for many years and he will add a great deal of experience to our expanding team. His knowledge of the financial and professional services industry will be invaluable, but we will also benefit from his broader experience as we continue to build the most innovative corporate comms offer for the rapidly changing business environment."
Curson said: "I’m joining a successful team that has built an impressive and high quality international strategic communications network over the last decade. The ambition of the firm is palpable and recent success prove CNC’s increasingly significant role in the UK and international market."
Curson is the latest senior appointment at CNC since the merger - in April, the agency announced it had hired Oliver Mann as another MD.