The 5 stories PR pros need to know on Friday morning, 9.11.2015

14 years after 9/11; New England Patriots face new controversy; Brian Williams returns to MSNBC; Avon seeks outside investor; Siri interrupts White House press conference.

1. 14 years after 9/11. The Memorial Plaza of the National September 11 Memorial & Museum will open three hours early to the public on Friday, following the 14th anniversary ceremony of 9/11, reserved for victims’ families. "The general public that wants to come and pay their respects on this most sacred ground should be let in as soon as possible," National September 11 Memorial and Museum President Joe Daniels said this week. Last year marked the first year the public was able to visit on the anniversary, drawing a crowd of 20,000. A visitor center at the Flight 93 National Memorial opened on Thursday, near Shanksville, Pennsylvania.

2. A new controversy for the New England Patriots. During last night’s NFL season opener, the Pittsburgh Steelers’ coaches were fed the Patriots’ radio broadcast into their headsets for the majority of the first half. NFL spokesman Michael Signora said that the headset malfunction was "caused by a stadium power infrastructure issue, which was exacerbated by the inclement weather." The incident left Steelers coach Mike Tomlin seething. The Patriots won the game 28-21.

3. Brian Williams is back. Former NBC Nightly News anchor Brian Williams is returning to MSNBC on September 22. Although he won’t have a dedicated hour on the schedule, Williams will work across afternoon programming, say media reports. He will anchor breaking news coverage of Pope Francis’ US visit. Williams’ six-month suspension ended last month.

4. Avon seeks outside investor. In an effort to turn itself around, cosmetics maker Avon is in talks with investment firms about selling a stake in itself and potentially bringing in a partner, according to media reports. Avon’s share price has fallen nearly 87% the last five years, and the company is valued at just under $2 billion. A shareholder investment could help stabilize Avon’s stock and bolster its liquidity, said The Wall Street Journal.

5. Siri butts in during White House press conference. When asked by a reporter if President Barack Obama was disappointed that he couldn’t get any Republicans on board with the Iran nuclear agreement, Obama’s press secretary Josh Earnest was interrupted by iPhone’s virtual personal assistant Siri. "Sorry, I'm not sure what you want me to change," Siri answered, at the Thursday event.

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