In brief: Made in Chelsea and Frank PR, Red, Ketchum, Albion Drive, TVC

Made in Chelsea's Jamie Laing hires Frank PR for candy brand; Crest Nicholson hires Red; Nick Darken moves into Albion Drive creative directorship; Gretchen Huestis moves from London to launch Ketchum Change in Asia; and more from PRWeek UK.

Frank PR will work with Jamie Laing from TV's Made in Chelsea
Frank PR will work with Jamie Laing from TV's Made in Chelsea

Made in Chelsea's Jamie Laing hires Frank PR for candy brand

The confectionery brand Candy Kittens, founded by Made In Chelsea star Jamie Laing, has hired Frank PR to build its profile in the UK and launch a new range of flavours, following a competitive pitch. This is the first time the brand has used a PR agency. The sweets are currently stocked in Waitrose, Sainsbury's and Topshop, as well as 15 countries globally.

Crest Nicholson hires Red

UK property developer Crest Nicholson has hired the Red Consultancy as its retained corporate and consumer PR agency, following a competitive pitch. The account was previously held by Grayling. Red will promote individual housing projects across the London, South, South West, East and Chiltern regions, to potential homeowners and community stakeholders.

Nick Darken moves into Albion Drive creative directorship

Albion Drive has appointed Nick Darken as its creative director. Darken has worked for parent company Albion Group since 2004 and in 2013 was made group creative partner across its brands. He now works exclusively for the PR arm and will also have a role in securing new business.

Sue Ryder appoints TVC to launch online service

The national hospice care charity Sue Ryder has appointed TVC to launch an online community and support service. The agency did not pitch for the work. TVC will highlight the need for 24/7 advice and emotional support for those dealing with end-of-life conditions, which is what the new service provides.

Gretchen Huestis moves from London to launch Ketchum Change in Asia

Ketchum has launched its specialty change management unit, Ketchum Change, in Asia. Gretchen Huestis, who had served as a director for the firm in London for two years, has relocated to Singapore as its SVP and Asia-Pacific regional director. See the full story by PRWeek Asia.

Morris Homes hands PR and social media brief to BJL

UK house builder Morris Homes has hired BJL to manage its PR and social media account. The incumbent agency was Citypress. BJL will help the company engage with home-buyers through social media and increase the brand's reputation in the industry via national and regional property journalists.

Wild Card wins hotels in Cotswolds and Lakes

Wild Card has won accounts for Cotswold luxury hotel Ellenborough Park and the Rampsbeck Hotel in the Lake District. Ellenborough Park previously worked with Make Honey. The new contract, which initially runs until the end of July 2017, was awarded to Wild Card following a competitive pitch. Rampsbeck is a new brief and runs until the end of 2016 ahead of the hotel’s full re-opening in 2017.

JAM to raise awareness for charity fundraiser Cycling Scouser

Manchester agency JAM will raise awareness of fundraiser the Cycling Scouser. The work is being done on a pro bono basis as part of the firm’s CSR. The Cycling Scouser – real name Andrew Rogerson – is currently cycling through Turkey as his five-month China to UK ride for blood cancer charity Anthony Nolan continues.

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