Watch: What 2015's 'big six' PR crises can teach us about crisis communications

From Rachel Dolezal to Rolling Stone's retracted UVA rape exposé, Solomon McCown & Company President Ashley McCown explores six of the year's most notable PR crises.

Fabricated stories, sexual assault, allegations of cheating, and corruption at the highest level of sports.

The first half of 2015 has been rife with PR crises surrounding individuals, such as Bill Cosby or NAACP spokeswoman Rachel Dolezal, all the way up to major organizations, such as FIFA or the NFL.

Solomon McCown & Company has listed what it deemed the six worst PR crises of the year (so far). In the video above, agency president Ashley McCown presents a few important takeaways from each situation.

Thumbnail by The World Affairs Council of Philadelphia / Creative Commons Attribution 2.0 Generic license

A crisis can strike at any moment and can take any form. Join us at PRWeek's annual Crisis Communications conference in London to learn exactly how (and how not) to react - click here to find out more.

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in