Havas Media Group Australia has named Mark Campbell head of content and Rogan Gilhespie head of data for APAC.
Campbell was recently the national director of LiquidThread, Starcom's global content division.
Gilhespie previously worked for Havas Media UK, where he launched the data planning, digital CRM and analytics Teams.
Mike Wilson, CEO, Havas Media Group Australia, said, "I'm really excited to have Mark and Rogan join the team at this important point in our agency's journey. They are some of the most sought after guys in the industry, so the fact that they have come to work with us is a big win for me as we start to make real waves in the local market."
Havas Media is now in its second year of operation in Australia and has a team of 45.
