Unicef, the United Nations children’s charity, has approached agencies for its worldwide comms brief.
It wants a global network and preferably one that has offices in New York and Geneva.
The brief is for global communications and strategy, with a contract length of three years. Unicef’s communications and fundraising are currently managed on a country-by-country basis and the charity wants to be more consistent with its messaging.
The winning network will create a global brand identity as well as develop fundraising campaigns. It will also be charged with growing Unicef’s online presence.
This article was first published on campaignlive.co.uk