Kicking off with an attempted swindle, we’re not really sure how the PR thought they’d get away with this one.
@prweekuknews @PRCA_UK PR copied a story I wrote for The Telegraph, turned it into quotes from their client, then pitched it to me.
— Emma Lunn (@emmalunn) July 2, 2015
Apparently, there are people who don't know how to use Google or the ‘reply all’ button...
The importance of proof-reading must never be underestimated, even when covering the most straightforward subjects...
@prweekuknews At a place I used to work, someone sent a release w/ most unfortunate typo of 'discount'. To spell it out, was missing the 'o'.
— Maddy Crowther (@CrowtherMaddy) July 2, 2015
Especially when you're promoting a high-profile recording artist...
@prweekuknews @PRCA_UK Susan Boyle’s PR team Twitter fail for her album launch was pretty spectacular… #susanalbumparty
— James Tyrrell (@JRTyrrell) July 2, 2015
Even the head of the PRCA isn't immune from some outrageously comical PR suggestions...
@prweekuknews as chairman of health on a council. My PR advised I dress as giant condom and hand out normal ones to school kids. #declined
— Francis Ingham (@PRCAIngham) July 2, 2015
Sean Bell proved that it's not just the PRs who tell porkies...
@prweekuknews @PRCA_UK Ringing a journalist from a media database, whose alleged colleague informed me that person had never worked there!!
— Sean Ball (@Sean_Forfusion) July 2, 2015
He also discovered the disadvantage of having a client specialising in insulation...
@prweekuknews @PRCA_UK Also, was once tasked with getting coverage for an insulation company during the hottest week in record in 2012...
— Sean Ball (@Sean_Forfusion) July 2, 2015
Hey, if you're going to get misquoted, you might as well do it in style...
@prweekuknews Agency side, I once got misquoted as being the CEO of my client. Wasn't my fault but did get a bemused client asking WTF?
— Tom Steiner (@Tom__Ace) July 2, 2015
And finally. If there’s one rule in PR, it’s that technology will ALWAYS fail at the most inappropriate time...
@prweekuknews @PRCA_UK It involved a generator projecting an image of Lord Nelson breaking down during live TV broadcast. I was the PR!
— Alison Henderson (@Alisonscolumn) July 2, 2015
