Former White House communications director Dan Pfeiffer’s first post-Obama administration move is to join CNN as a contributor, he tweeted on Monday morning.
The announcement via Twitter was appropriate, given that Pfeiffer played an integral role getting his former boss on social media and boosting the White House’s use of digital platforms. Pfeiffer said he was stepping down from his White House role in February after serving as one of Obama’s longest-tenured advisers, dating back to his first bid for the presidency in 2008.
CNN already has his first on-camera spot lined up, set for Monday afternoon on The Lead with Jake Tapper, the network said in a statement.
In March, Pfeiffer talked with PRWeek about running communications from the White House, the 2016 presidential race, and what he’d like to do next. He said he’s "probably retired from politics as a profession."
"I’d like to take the lessons learned from eight years with President Obama and find a couple of projects to help either organizations, companies, or others figure out how to navigate the changing media environment," he said at the time.
Pfeiffer’s most recent role at the White House was senior adviser for strategy and communications, which he started at the beginning of the president’s second term. He also served as travelling press secretary to the 2008 Obama for America campaign and later communications director.
Pfeiffer could not be immediately reached for comment.