HONG KONG – Huntsworth-owned Grayling has promoted Neelesh Hotwani to director and head of the Hong Kong office from his previous role as account director
Hotwani is stepping up to replace previous MD Bruce Shu who left Grayling to lead Ketchum Greater China earlier this month.
In his new role, Hotwani will be responsible for managing and developing Grayling's business in Hong Kong and will report into Huntsworth Asia-Pacific CEO, Chris Tang.
Grayling also announced the appointment of Holly Axelrad as associate diretor. Axelrad joins from London and brings with her extensive experience running consumer campaigns for major FMCG and luxury brands. She will lead Grayling Hong Kong’s growing consumer practice.
"[Hotwani] and [Axelrad] will play pivotal roles as we consolidate our position as a collaborative, results-driven hub for clients looking for multimarket strategy, planning and execution," said Tang. "[Hotwani's] strong track record of leadership, high service standards, and his rigorous and strategic approach to communications, make him the perfect candidate to take the business to the next level."