Burson-Marsteller Asia: Agency Business Report 2015

Burson Marsteller's global CEO Donald Baer is in no doubt about the biggest achievement for his firm in APAC over the last year: "I can say easily that the thing we're proudest of over the last year is that we've been able to get Terri-Helen [Gaynor] to come and join us."

by Helen Roxburgh

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