Smarts Illuminate cashes in with brief for Hitachi Capital Invoice Finance

Hitachi Capital UK has appointed Smarts Illuminate to handle PR for its invoice finance branch, following a competitive pitch.

The Smarts Illuminate team (left to right): Ashley Dhindsa, Tim Priestman, Becki Lord and Sophie Zumbe
The Smarts Illuminate team (left to right): Ashley Dhindsa, Tim Priestman, Becki Lord and Sophie Zumbe
The PR and digital agency is tasked with creating a national and trade media relations programme combined with content marketing support, with the objective of educating corporations and small and medium-sized enterprises about invoice finance.

Rebecca Scully, managing director of Smarts Illuminate, said: "This is an exciting contract win for us, which underlines our excellent credentials in professional and financial services. We are particularly proud to be working with such a well-respected brand in the marketplace."

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