Five things PR pros need to know on Thursday morning, 4.16.2015

Pence communications director resigns; YouTube shows off content creators for NewFronts; NYT health and science editor passes away at 63.

Indiana Governor Mike Pence, speaking at CPAC's conference. (Image via Wikipedia).
Indiana Governor Mike Pence, speaking at CPAC's conference. (Image via Wikipedia).

1. Indiana Governor Mike Pence’s communications director has stepped down in the aftermath of the state’s highly criticized "religious freedom" law. Christy Denault said she wants to spend more time with her family.

The state hired Porter Novelli earlier this week to promote it as a welcoming and inclusive place to live, work, and visit. However, LGBT leaders told PRWeek that the state will have to walk the talk and do more than just marketing and communications to burnish its image.

2. YouTube is running a national ad campaign in time for the NewFronts promoting the most influential content creators on the network for the second straight year. This year’s spot includes talk-show host Grace Helbig, cooking star Hannah Hart, and sports daredevils DudePerfect.

3. Sad news: New York Times health and science editor Barbara Strauch died on Wednesday after a battle with breast cancer. She had led the Times’ science and health desk since 2011 and previously worked at Newsday. Strauch was 63.

4. Wall Street executives are shrugging off Hillary Rodham Clinton’s early attacks on lucrative financial sector salaries, they tell Politico, with one saying it’s "just politics." The Democratic frontrunner is also being accused of fudging her family’s immigration history.

The Clinton Foundation, meanwhile, said it will continue to accept donations from foreign governments, but narrowed the list to six. The organization had faced criticism for taking contributions from Middle Eastern nations with poor records on women’s rights.

5. Mark Zuckerberg’s initiative, which would provide free wireless service in the developing world, is suffering defections in India where prominent members such as media company Times Group have dropped out. Like the US, the country is debating Net Neutrality.

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