Publicasity appointed to promote Turkey to tourists

Publicasity has been called in to handle the consumer and trade PR to promote Turkish tourism, following a competitive pitch.

Turkish delights: Ölüdeniz is Turkey's 'blue lagoon'
Turkish delights: Ölüdeniz is Turkey's 'blue lagoon'
Publicasity will work for the Turkish Ministry of Culture and Tourism to showcase the destination’s selling points.

Pegi Amarteifio, associate director at Publicasity, said: "We look forward to working with the Turkish ministry in a fantastic campaign to drive positive awareness of the destination among consumer, trade and meetings, incentives, conference and event audiences."

Ali Selcuk Can, attaché for the Turkish Culture and Information Office in London, said: "The team impressed us with their solid expertise of travel from both a trade and PR perspective. Their creativity and passion for Turkey shone through and the fact that they could bring a broader perspective of lifestyle expertise to the destination is also a big win for us."

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