GetTaxi appoints Muckle Media for regional UK PR brief

GetTaxi, an app that allows users to book TfL-licensed black cabs, has brought in Muckle Media to handle its UK regional PR as it expands to other cities.

The agency will look to create local media coverage, partnerships and city-based activities in the new locations: Birmingham, Edinburgh, Glasgow, Leeds, Liverpool and Manchester.

London-based agency Rebecca Abigail PR will continue to handle the brand's national and London PR.

Chris Lamontagne, head of growth at GetTaxi, said: "The Muckle team is nimble and creative, which is what made it the perfect launch partner as we grow across the UK."

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