Based in the agency’s Singapore office, Schneider takes up responsibilities for talent development, client service and network collaboration, as well as overall growth and profitability for the agency in the region. She reports to CEO Karen van Bergen.
"Angie has been an important part of Porter Novelli’s senior leadership team for some time, said van Bergen, "providing counsel and managing Porter Novelli’s work for some of our largest global clients".
Schneider replaces John Orme, senior partner, who the agency said will return to the UK later this year after seven years in Asia. Reportedly he will continue to play a role as a senior counselor across the Porter Novelli network.
Prior to her Asia role, Schneider served as managing director of Porter Novelli’s Seattle office for seven years and as a global relationship leader for several of the agency’s top accounts. According to the agency she has led award-winning campaigns, counseled high-profile executives and served as a crisis and strategy lead. She originally joined Porter Novelli in 2000.
"Taking on this new challenge is a thrilling opportunity as the growth potential in the Asia-Pacific region continues," Schneider said in the agency’s press release.
Derrick Koh, former head of communications for Lenovo Asia Pacific, also joined Porter Novelli as deputy managing director for Singapore. Koh will be in charge of the overall management of the agency’s Singapore operations and its technology practice, working with Schneider on business development, both regionally and locally. Porter Novelli is a part of the DAS Group of Companies.