Cornerstone OnDemand hires Firefly to co-ordinate European PR drive

Cornerstone OnDemand, the global talent management software provider, has appointed Firefly Communications to handle UK PR and co-ordinate comms support across Europe.

It follows a competitive pitch. Firefly will provide media relations, stakeholder engagement and digital content creation.

Firefly will lead collaboration within a network of agencies in other European markets including Germany, France, Spain, the Nordics and Benelux. The agency will also support Cornerstone’s Convergence event, attended by more than 1,000 HR and talent management professionals, to be held this October in London.

Tom Kirby, Cornerstone OnDemand northern Europe field marketing manager, said: "The talent management software sector is growing, yet remains highly competitive among a few key players. We’re passionate about really making Cornerstone OnDemand stand out from the crowd and feel that Firefly is the right agency to help us do just that."

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